Make sure you look at the difference between local search volume (in your country or a user-defined region) and global search volumes. This will give you a much more accurate picture of the applicable search volume for the keyword.
Unless you have a good reason to do otherwise, you should use the exact-match option. Keyword Planner lets you select broad, phrase, or exact-match types when it reports search volumes. But keep the following three metrics in mind and you’ll be well on your way to getting the most out of this valuable tool: There are entire training modules dedicated to using Keyword Planner, and we’re not able to cover the topic exhaustively in this resource. Simply type in a word or phrase and the tool tells you how many people are searching for it every month. Fortunately, Google makes this search volume publicly available via its Keyword Planner tool.
The best way to measure demand for an item online is to see how many people are looking for it using a search engine like Google. This information can help you see what topics people are interested in so you can better test different ad groups later on and get better return on your ad spend. For instance, if you want to target people in the US, you can search by just that country, then see this more focused audience’s top interests related to meditation in the Page Likes tab. You can refine this audience by location. The estimated size of your audience will change depending on the interests you include. You can also look at sub-niches, like yoga pants, buddhist meditation, meditation music, and any related interests to explore different dropshipping product ideas.
This is a good indicator that meditation could be a profitable dropshipping niche. You can see below that between 200M and 250M people on Facebook are interested in mediation globally. You also can see how many people are interested in a topic, their likes, and their location. Activity: Facebook ads clicked, comments made, promotions redeemed, devices use, and moreįor example, if you want to explore a dropshipping niche like fitness and wellness, you can type in any keyword and Facebook will show you how many monthly active people are interested in this niche worldwide.Location: where people live and the languages they speak.Page likes: categories and topics that interest an audience.Demographics: age, gender, lifestyle, education, job role, relationship status, etc.You can use Facebook Audience Insights to find information like: It aggregates information about Facebook users and helps determine the size of a potential dropshipping niche and the interests relevant to that niche.
HOW TO SEARCH SHOPIFY STORES FREE
Facebook Audience Insights is a great dropshipping product research tool that can help you find niche markets and trends.įacebook Audience Insights is a free tool that helps you learn more about an audience. It has over 2.23 billion monthly active users, with the average US adult spending 38 minutes per day on the site. Facebook Audience Insightsįacebook is the largest social media network in the world. If nobody wants your product, you’ll have a hard time making any money! As the old saying goes, it’s much easier to fill existing demand than trying to create it.įortunately, a number of online tools allow you to measure demand for a product or market. Without demand, it doesn’t matter if your business idea sounds amazing.
HOW TO SEARCH SHOPIFY STORES HOW TO
Register now How to find a dropshipping niche